“Hoist with his own petard, an’t shall go hard” So says the Prince in Hamlet Act 3, scene 4,” as he prepares to turn the tides of the King’s nefarious plot. A classy way of saying you’re about to have your own words thrown in your face, your own plotting used against you. What the heck does that have to do with launching a new website, you ask? Just this: I’m about to launch a website, and I’m excited in…